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Trade Show Signature
We take it further by codifying the concept in more detail, visitors’ journey, spatial, architectural, and visual guidelines. In different variations: locations, stand orientation, build options rental and purchase, custom, and system. The ground-level nuts and bolts to remove any wrong interpretation from what is on-brand and what is not. And financial guidance for pricing scenarios.
Benefits
Get most decisions for trade shows done once for all in one place
Get to on-board quickly new team members whether internal or external
Set a common language to present your company consistently worldwide
Removed risk from local partners ‘creative decisions’
Gained pricing visibility and negotiation edge on stand build solutions.
Example of Deliverables
Trade Show Signature Guide
Trade Show Financial Guidance
Trade Show Process Blueprint
Signature Assets : Template, Visuals,
Timeline
It takes between 4 to 6 depending on the project complexity to complete the signature concept.